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Top related persons:
Philip Chao - 1 Brian Scholl - 1 David Blanchett - 1 Samantha Lamas - 1 Christopher Ames - 1 Sheena Iyengar - 1 Mark Lepper - 1 Dan Egan - 1
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John , Maryland
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Sdi - 1 U.S . Securities - 1 Exchange Commission - 1 Investor - 1 Morningstar - 1 Finance - 1

Search resuls for: "Sheena Iyengar"


4 mentions found


☆ Having too many options can paralyze investors. Here's how you can overcome 'choice overload'
  + stars: | 2024-01-29 | by ( Greg Iacurci | ) www.cnbc.com   time to read: +3 min
Humans get overwhelmed by too many options, a behavioral finance concept known as "choice overload." How investors encounter choice overloadChristopher Ames | E+ | Getty ImagesIt's not just investing: The choice paradox can extend to things like ice cream flavors and apparel, for example. Given these behavioral biases, retailers and others have evolved, making it less likely consumers will experience choice overload "in the wild" today, said Dan Egan, vice president of behavioral finance and investing at Betterment. Do-it-yourselfers may have about one to two dozen investment options, at most, from which to choose, reducing the choice friction. If you don't give people an easy choice, "it's really hard for them," Blanchett said.
Persons: Philip Chao, Brian Scholl, David Blanchett, Samantha Lamas, Christopher Ames, Sheena Iyengar, Mark Lepper, Dan Egan, Egan, that's, Blanchett Organizations: Sdi, U.S . Securities, Exchange Commission, Investor, Morningstar, Finance Locations: John , Maryland
☆ Cancel That Brainstorm. There’s a Better Way to Spur Good Ideas.
  + stars: | 2023-05-18 | by ( Callum Borchers | ) www.wsj.com   time to read: +5 min
The value of gathering to swap loosely formed thoughts is highly suspect, despite being a major reason many companies want workers back in offices. “You do not get your best ideas out of these freewheeling brainstorming sessions,” says Sheena Iyengar, a professor at Columbia Business School. He discovered that his 16-person team, now fully remote, thrives when people develop ideas on their own and can share them in writing. An Amazon spokesman adds that the company’s brainstorming sessions are sometimes unstructured but often begin with colleagues sharing well-researched memos, reducing time spent on ill-conceived ideas. Oh, he’s also noticed that the duds tend to come first, so to leave time for the good stuff, he prescribes two-hour meetings.
☆ Office Brainstorms Are a Waste of Time
  + stars: | 2023-05-18 | by ( Callum Borchers | ) www.wsj.com   time to read: +5 min
Office wardrobe malfunctions? The value of gathering to swap loosely formed thoughts is highly suspect, despite being a major reason many companies want workers back in offices. “You do not get your best ideas out of these freewheeling brainstorming sessions,” says Sheena Iyengar, a professor at Columbia Business School. Mostly, though, grumblers have accepted such meetings as an inescapable office reality, like elevator Muzak and bad coffee. An Amazon spokesman adds that the company’s brainstorming sessions are sometimes unstructured but often begin with colleagues sharing well-researched memos, reducing time spent on ill-conceived ideas.
☆ Ivy League expert: Brainstorming doesn't work—here's a better way to find new ideas
  + stars: | 2023-05-12 | by ( Ashton Jackson | ) www.cnbc.com   time to read: 1 min
Brainstorming is a popular way of coming up with new ideas. Just because it's well-known, however, doesn't mean it's the most effective, according to a Columbia professor. After becoming an educator herself, though, Iyengar realized that brainstorming "doesn't deliver." You're better off coming up with ideas solo, she says. "I began to see up close that brainstorming wasn't working," Iyengar says.
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